SaaS Product
SMS Marketing
98% of texts get read — most within three minutes. Nothing else you own comes close.
Animas SMS Marketing lets you run compliant text campaigns and automations to your customer list: promotions, appointment nudges, back-in-stock, review requests — all with TCPA/A2P consent handled for you. It is the highest-open-rate channel there is, and it lands in the same unified inbox as your email and webchat so conversations stay in one place.
Product preview
Interactive demo
A guided, tablet-ready walkthrough of SMS Marketing for in-person prospect meetings.
What it does
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Campaigns
Send or schedule a text blast to your whole list or a segment, with audience preview.
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Automations
Signup, tag-added, date-field, and manual triggers (welcome text, appointment reminder, win-back) with run history.
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Templates
Reusable, merge-tag templates ("Hi {{first_name}}…") so every send is personalized.
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TCPA / A2P consent
Opt-in/opt-out records, STOP/START/HELP keyword handling, and A2P 10DLC registration managed for you.
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Cross-channel mirror
Every text shows up in the Ops inbox and the CRM timeline automatically, alongside email and webchat.
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Two-way inbox
Replies come back into one thread; it is a conversation, not a broadcast.
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Number provisioning
A dedicated business number per client (never shared — TCPA requires it).
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Analytics
Delivery, opt-out, and campaign performance.
Who it’s for
- Appointment and time-sensitive businesses: salons, med-spas, restaurants, clinics, home services.
- Any business with a customer list and a reason to reach them now (a slow Tuesday, a cancellation to fill, a flash promo).
- Clients already on Booking or Reviews — SMS is the reminder/request delivery channel that makes both work better.
Pricing
| Tier | Price | Fit |
|---|---|---|
| Free | $0 | Try it out |
| Starter | $29/mo | Solo operator |
| Professional | $79/mo | Small team, full feature set |
| Agency | $199/mo | Multi-seat, white-label, API access |
Plus per-message carrier costs and one-time A2P registration (brand ~$4, campaign ~$15 TCR vetting). Compliance note: texting requires A2P 10DLC brand + campaign approval before live sends (typically 3–21 business days for carrier vetting). Set the expectation up front — the platform runs in a safe log-mode until approval.
Demo talking points
- Lead with the open rate. "Your email gets opened ~20% of the time. Your texts get read 98% of the time. Which list do you want your promo on?"
- Show an automation. Booking confirmation → reminder → review request, all by text, all automatic.
- Show the unified inbox. A text, an email, and a webchat in one thread — "your team answers customers in one place."
- Address compliance proactively. "Texting has real rules — we handle the A2P registration and consent so you never get in trouble."
- Fill a cancellation live (story). "Someone cancels at 2pm. One text to your waitlist fills the 3pm. That is the whole ROI, in one message."
Objection handling
- “Is not texting customers spammy / illegal?”
- Only when it is done wrong. We handle consent, opt-outs, and A2P registration so every send is compliant. That is the whole point of using a platform instead of your personal phone.
- “I can just text people from my phone.”
- Until you have 300 customers, no opt-out tracking, and a TCPA complaint. This scales it, keeps it legal, and logs every conversation to the customer record.
- “How long until I can send?”
- Carrier registration takes a few days to a few weeks — we start it immediately and build your campaigns while it processes, so you are ready the day it is approved.