Animas Marketing Sales Enablement

Platform

MedSpa (Nurture)

Everything Jane or Podium does for a med-spa — in one platform that actually talks to your marketing.

Nurture is a full med-spa practice platform: charting, an AI Scribe that writes your notes, an injection map, appointment and patient management, patient communication, and HIPAA compliance built in. It replaces the stack of disconnected tools (EHR + booking + texting + reviews) most clinics duct-tape together — and because it is Animas, the front-desk marketing (reviews, SMS, campaigns) is part of the same system.

Product preview

Nurture — clinical charting with the AI Scribe and injection map.

Interactive demo

A guided, tablet-ready walkthrough of MedSpa (Nurture) for in-person prospect meetings.

What it does

  • Charting

    Clinical notes and patient records, structured for aesthetic practice.

  • AI Scribe

    Generates the visit note from the encounter, so providers chart in seconds, not minutes.

  • Injection map

    Visual documentation of injectable treatments (units, sites) tied to the patient record.

  • Patient management

    Full patient lifecycle: intake, history, consent, follow-up.

  • Booking & scheduling

    Appointment management purpose-built for a clinic.

  • Patient communication

    Appointment reminders, treatment recall, and review requests via the compliant comms channel.

  • HIPAA compliance

    Built for PHI: access controls, audit logging, offsite backups, and staff training.

  • Marketing loop

    Reviews, SMS, and campaigns integrated so a clinic grows, not just operates.

Who it’s for

  • Med-spas and aesthetic clinics currently paying for Jane, Podium, Boulevard, or a patchwork of EHR + texting + booking tools.
  • Injector-led practices that need clinical documentation (injection mapping, consent) plus a growth engine.
  • The flagship reference is Nurture Denver Clinic (staff.nurturedenverclinic.com) — a live, running example.

Pricing

MedSpa is a platform-level engagement, not a self-service tier. Price is scoped per clinic (features enabled, seats, go-live services). Confirm the specific quote with Tyler — do not improvise a number. Frame it against the combined cost of the tools it replaces (an EHR + booking + texting + reviews stack routinely runs $500–$1,500/mo together).

Demo talking points

  1. Lead with the AI Scribe. Providers hate charting. Show a note getting generated — "your injectors get their evenings back."
  2. Show the injection map. It is clinical, specific, and proves this is not a generic booking tool bolted onto a spa.
  3. Consolidate their stack out loud. "What are you paying for booking? Texting? Reviews? EHR? Add it up — this is one platform, one bill, and it all connects."
  4. Show the compliant comms. Appointment reminders + review requests going out under HIPAA-aware controls.
  5. Point to Nurture Denver. "This is live in a real clinic right now — I can show you exactly how they run their front desk on it."

Objection handling

“We already use Jane / Boulevard / Podium.”
Those are point tools that do not talk to each other or to your marketing. Nurture is the clinical system and the growth engine in one — and switching is something we manage with you, not a weekend you lose.
“Is it actually HIPAA compliant?”
Yes — PHI access controls, audit logs, offsite backups, and staff training are built in. I can walk your compliance person through the specifics.
“AI writing my clinical notes makes me nervous.”
The provider always reviews and signs. The Scribe drafts; you approve. It is a time-saver on the typing, not a replacement for your judgment.